Indigenous Hip Hop Artiste, Terry Apala has released his first single of the year called ‘Social Media’ in his signature Apala Hip Hop style. In this song, Terry sings about the unrealistic portrayal of lives that social media encourages people to do for public affirmation. Terry’s delivery of the strong moral message on this Pitch produced track is sure to make it a fan favorite.
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ABOUT TERRY APALA
Terry Alexandar Ejeh ( Terry Apala) is a recording and performing artiste, singer, and song writer currently signed to Nelson Jack Music. He started off doing music as a child, drumming on empty cans and rhyming to them to entertain his friends at the secondary school in Mushin. Growing up in Ajegunle would also later influence his musical direction. As a pioneer in his generation by making Apala ; possibly more indigenous genre of Fuji music, he has quickly gotten the attention of a lot of people, especially given that he is not Yoruba but rather an Isoko man.
In 2000, Terry as the lead vocalist of Mezo Soprano led the now disbanded R&B group to victory during the launch of the Kanu Heart Foundation. He was inspired growing up by the legendary Apala musician Haruna Ishola, a blend he calls ‘Apala Hiphop’. It features the tremulous, oscillating voice quality that is the trademark of Apala music, laced over catchy hip hop beats. Hit singles released with this formula include ‘Champagne Shower, ‘Modernize’, ‘Omidan’ and ‘Mo Popular’. Terry has also had multiple collaborations with high profile artistes in the industry including Olamide, Reminisce, Phyno, Ice Prince, Falz, Korede Bello, Flavour, Orezi, IllBliss and DJ Jimmy Jatt. As a songwriter, he has also written the sound track for a film produced by Annie Macaulay-Idibia.